Hear from elite clubs and broadcasters on how our systems elevate their work.

"CoachCart supports player involvement in the feedback process. Its intuitive touchscreen interface allows players to pause, rewind, annotate, and discuss footage themselves, fostering a more collaborative and reflective learning environment. This mirrors research advocating for active, player-led learning, where athletes are not just passive recipients of feedback but co-creators of understanding. By enabling direct interaction with performance data, the CoachCart promotes deeper tactical insight, greater autonomy, and improved retention, bridging the gap between analysis and action in a way that resonates with today’s digital-first athletes."
SmartCart testimonial from coach John Francis
John Francis
Senior Lecturer & Course Leader for the MSc Applied Sports Performance Analysis
"Sometimes as a coach when you are directing players or pointing things out you can see the problem in your head, but sometimes the players don’t see the same things. What the cart does is bring clarity to everything, because you can get your message across and reinforce it with the footage on the cart."
SmartCart customer feedback testimonial
Alan Russell
Former Set Piece Coach at Norwich City F.C
"It has been great to integrate the CoachCart as part of our analysis process here at the club. Bringing our analysis content and meetings pitch side has really enhanced what we do and is fully engrained in our practice."
SmartCart customer feedback testimonial
Matt Lewis
Norwich City F.C.
"I think this is one of the most ingenious things I have come across."
SmartCart TV Reporter feedback testimonial
TV Reporter
PGA
"The players are really enjoying the opportunity to interact with the machine and reviewing their play."
SmartCart testimonial by Sky Sports pundit Tim Barter
Tim Barter
Golf Pundit, Sky Sports
"Our philosophy is to use advanced technology to tell the story."
SmartCart testimonial from CBS Sports executive producer Harold Bryant
Harold Bryant
Executive Producer & Senior Vice President, Production, CBS Sports
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